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Expert View                      Dr. Anil Kumar Misra





         HR Budget-2021








              Challenges Post COVID-19







                 We all come across phrases like “This is the new

             normal”. I do not believe in the statement as there is
            nothing called a new normal. What seems new normal

               today, organizations are going to evolve and make
            processes and strategies to deal with the situation till

                                 another crisis hits us in future.





                We all come across phrases                                       were forced to shut their shop.
                like “This is the new normal”.
                I do not believe in the                                          The focus is now on prioritizing the
                statement as there is nothing                                    absolute non-negotiable things and
        called a new normal. What seems new                                      spending cautiously after analysis of the
        normal today, organizations are going                                    cost-benefit in detail.
        to evolve and make processes and
        strategies to deal with the situation till                               The pandemic also taught managers to
        another crisis hits us in future.                                        separate “Good to do” from absolutely
                                                                                 essential “Must to do” activities.
        Like most organizations, we too had                                      Organizations have started operating
        prepared our Annual Operating Plan                                       business in the most optimized manner
        and were waiting eagerly to start the                                    and spending cautiously, keeping the
        new fiscal year 2020-21. However,                                        long-term objective in mind.
        when Covid-19 struck in late March
        it changed the entire paradigm of the                                    Some of key aspects which saw a
        way organizations functioned. In the                                     change in the operations style –
        first quarter, it was important for most
        organizations to stay afloat and focus                                   Talent acquisition activity had
        on the “most important things to do”                                     slowed down and hiring for the most
        followed by the “good to do” aspects                                     essential positions is taking place
        which took a backseat for some time.                                     while optimizing the costs. Focus
                                                                                 has shifted on proactively building
        Organizations with healthy cash reserve                                  a talent pipeline and preparing for
        found it easier to manage the core            Dr. Anil Kumar             the future talent needs. However, as
        business with less pain in comparison             Misra                  a practitioner, I believe “Talent will
        to corporates who were playing the           Chief Human Resources       always be a winner irrespective of the
        game of valuation. Most of such               Officer, Magicbricks       times that we go through”. The reason
        organizations with a poor P&L status                                     for making such a statement is even


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