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5 - Profiling³: in recruiting: finding the right employees
and projects, and employees should have the appropriate
competencies and behaviors. In addition:
Profiling³ with its combination of the six motivators and
INSIGHTS MDI® helps you to define the target profile of a
vacant position more precisely, for example by addressing
the personality type and the decisive motivators in the job
advertisement. You can address applicants according to
their type.
A simple example: If you are looking for a salesperson with a
high red-yellow component and a strong economic drive, it
makes sense to design the job advertisement accordingly - also
in order not to attract the attention of the factual-blue type.
Experience has shown that a strong sales personality with a high
degree of success and goal orientation and a high level of
communicative competence as well as a self-reliant way of
working, i.e. a classic red-yellow salesperson, is positively
addressed by the following statements in the job
advertisement:
• "To secure our excellent market position, we are looking
for winning, customer and success-oriented personalities
for the field sales force."
• "Wherever in the world construction is taking place - we
are already there as a market leader!"
• "Through our global sales network, we inspire customers
in over ... countries by providing pinpoint solutions to
problems."
• "You meet these requirements: ... Strong sales personality.
Above-average success and goal orientation. High level of
communication skills. Independent way of working ..."
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