Page 89 - Was Menschen wirklich wollen Lese-PDF für Biblets

Vogelhuber, Scheelen - What people really want

STOP!
In order to gain a feeling for the personality traits and sales skills of the
individual basic types, you should now try to assign yourself and then
your customers and employees to one of the basic types. You have read
the descriptions of the color types. Use the vocabulary you have
learned in the exercise. You will then notice how you become more and
more familiar with the terms.

Become more and more familiar with the typology

In chapters 5 to 7, we take a closer look at how you can use
personality typology in recruiting, sales, and employee
management.

Now the main thing is to get more and more familiar with
the typo- logy.

Especially when it comes to customer relationships, the potential
analyses of INSIGHTS MDI® are an indispensable and very
helpful tool. In customer acquisition and customer care,
salespeople are thus able to assess customers correctly. Sales
managers are then also in a position to better classify the
behavioral preferences of customers and to prepare salespeople
for how they can best immerse themselves in the world of the
respective customer. Of course, there are fiery red, sunny yellow,
earth green and ice blue customers. If you know which
customers you are dealing with, you can act accordingly and
assign a salesperson to a particular customer type who is likely
to find it easy to get on the same wavelength as the customer.

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