Page 13 - Branding Guidelines

OUR GRAPHIC LANGUAGE 13

Compliment
Our Brand Marque is the starting point for a Business Slip
wide range of Graphic applications based on the Card
square.

We use the square to create shapes and frames
to add layers and texture in our brand.
A5 A3
It creates a distinctive visual language evolving
from the logo, and can incorporate imagery, and
other brand elements when used creatively.

The A4 templates is available from the Brand
Team in a range of formats.

They may be flipped horizontally and vertically.
They may be rotated at 90° intervals. A4
They may be scaled proportionately.
They may be cropped into.

The adjacent images demonstrate just some of
the formats typically use. Any other customisation
must be approved by the Brand Team.