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Need for written communication
                  How to Improve Written Communication Skills

                   The importance of effective written communication skills cannot be
                  stressed  enough.  Written  communication  plays  a  major  role,
                  especially in the corporate world. Hence, it is doubly important to
                  have good written communication skills in the workplace. Business
                  writing or any other form of written communication can be very simple
                  for those who follow the guidelines that are given below.

                  What Is Effective Written Communication?

                  The  purpose  of  written  communication  is  to  capture  your  reader’s
                  attention and get your point across clearly. Ultimately, when you
                  communicate in writing, you are helping the reader understand your
                  perspective on a topic. There are certain qualities all effective
                  written communication shares, and if you add these elements to your
                  writing, your work will be more powerful



                         Written communication is important for any business entity to
                           carry out the daily business activities.
                         It helps in maintaining records of business transactions.
                         Written  communication  like  brochures  and  catalogs  help
                           companies to showcase their products effectively.
                         Print advertisements help to market products



                  Successful  written  leaders  are  master’s  communication,  quiver  in
                  oral  or  written  form  written  business  communication  should  be
                  professional clear and concise.

                  Important and for written communication in your business
                      1.  Create a permanent record: all forms a written communication
                         become a permanent record of ideas, increments, proposal, and
                         other facts.
                      2.  Defines the brand: written communication is part of your brand
                         in  general  must  letter  should  have  a  professional  tone  as
                         proper as English and solid grammatical skills
                      3.  Establishing  royal:  relationships,  communication  is  about
                         building relationship by converting messages. Clear messages
                         help build and integrity between the writer a read
                      4.  Offers ease of distribution: when you need to get information
                         distributed to many people







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