Page 556 - Economics
P. 556

CONFIRMING PAGES



















                                                                       IN THIS CHAPTER YOU WILL LEARN:
                                                                       •    The significance of resource pricing.
                                                                       •    How the marginal revenue productivity of a
                                                                       resource relates to a firm’s demand for that
          25                                                           •    The factors that increase or decrease resource
                                                                       resource.

                                                                       demand.
                                                                       •    The determinants of elasticity of resource demand.
                                                                       •    How a competitive firm selects its optimal
                                                                       combination of resources.



















                   The Demand for Resources





                                         When you finish your education, you probably will be looking for a new job. But why would someone
                     want to hire you? The answer, of course, is that you have much to offer. Employers have a demand
                     for educated, productive workers like you.
                        We need to learn more about the demand for labor and other resources. So, we now turn from the
                     pricing and production of  goods and services  to the pricing and employment of  resources . Although firms
                     come in various sizes and operate under highly different market conditions, each has a demand for pro-
                     ductive resources. Firms obtain needed resources from households—the direct or indirect owners of land,
                     labor, capital, and entrepreneurial resources. So, referring to the circular flow model (Figure 2.4, page
                     39), we shift our attention from the bottom loop of the diagram (where businesses supply products that
                     households demand) to the top loop (where businesses demand resources that households supply).
                        This chapter looks at the  demand  for economic resources. Although the discussion is couched in terms
                     of labor, the principles developed also apply to land, capital, and entrepreneurial ability. In Chapter 26 we








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