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CONFIRMING PAGES





                                                                                                                CHAPTER 25
                                                                                                                          491
                                                                                                       The Demand for Resources
                     maker. This means that for each additional unit of labor     FIGURE 25.1    The purely competitive seller’s demand
                     hired, total resource cost increases by exactly the amount   for a resource.    The MRP curve is the resource demand curve; each of
                                                                           its points relates a particular resource price (  MRP when profit is
                     of the constant market wage rate. The MRC of labor ex-  maximized) with a corresponding quantity of the resource demanded.
                     actly equals the market wage rate. Thus, resource “price”   Under pure competition, product price is constant; therefore, the downward
                     (the market wage rate) and resource “cost” (marginal re-  slope of the D   MRP curve is due solely to the decline in the resource’s
                                                                           marginal product (law of diminishing marginal returns).
                     source cost) are equal for a firm that hires a resource in a
                     competitive labor market. Then the MRP   MRC rule          P
                     tells us that, in pure competition, the firm will hire work-
                     ers up to the point at which the market  wage rate  (its MRC)   $14
                     is equal to its MRP.                                      12
                          In terms of the data in columns 1 and 6 in  Table 25.1 ,
                     if the market wage rate is, say, $13.95, the firm will hire   Resource price (wage rate)  10
                     only one worker. This is so because the first worker adds   8
                     $14 to total revenue and slightly less—$13.95—to total     6
                     cost. In other words, because MRP exceeds MRC for the      4
                     first worker, it is profitable to hire that worker. For each   2
                     successive worker, however, MRC (  $13.95) exceeds                                      D = MRP
                     MRP (  $12 or less), indicating that it will not be profit-  0  1   2   3   4    5   6   7   8   Q
                     able to hire any of those workers. If the wage rate is              Quantity of resource demanded
                     $11.95, by the same reasoning we discover that it will pay
                     the firm to hire both the first and second workers.
                     Similarly, if the wage rate is $9.95, three workers will be   curve is downsloping; the firm must set a lower price to
                     hired. If it is $7.95, four. If it is $5.95, five. And so forth.   increase its sales.
                     So here is the key generalization: The MRP schedule    The productivity data in  Table 25.1  are retained in col-
                     constitutes the firm’s demand for labor, because each   umns 1 to 3 in  Table 25.2 . But here we show in column 4 that
                     point on this schedule (or curve) indicates the number   product price must be lowered to sell the marginal product of
                     of workers the firm would hire at each possible wage   each successive worker. The MRP of the purely competitive
                     rate.                                               seller of  Table 25.1  falls for a single reason: Marginal product
                        In  Figure 25.1 , we show the  D    MRP curve based on   diminishes. But the MRP of the imperfectly competitive
                                          1
                     the data in  Table 25.1 .   The competitive firm’s resource   seller of  Table 25.2  falls for two reasons: Marginal product
                     demand curve reflects an inverse relationship between   diminishes  and  product price falls as output increases.
                     the wage rate and the quantity of labor demanded.      We emphasize that the lower price accompanying
                     The curve slopes downward because of diminishing    each increase in output (total product) applies not only to
                     returns.                                            the marginal product of each successive worker but also to
                                                                         all prior output units that otherwise could have been sold
                        Resource Demand under                            at a higher price. Observe that the marginal product of the
                     Imperfect Product Market                            second worker is 6 units of output. These 6 units can be
                                                                         sold for $2.40 each, or, as a group, for $14.40. But this is
                     Competition                                         not the MRP of the second worker. To sell these 6 units,
                       Our analysis of labor demand becomes more complex when   the firm must take a 20-cent price cut on the 7 units pro-
                     the firm is selling its product in an imperfectly competitive   duced by the first worker—units that otherwise could have
                     market, one in which the firm is a price maker. Pure mo-  been sold for $2.60 each. Thus, the MRP of the second
                     nopoly, oligopoly, and monopolistic competition in the   worker is only $13 [  $14.40   (7   20 cents)], as shown.
                     product market all mean that the firm’s product demand   Similarly, the third worker adds 5 units to total prod-
                                                                         uct, and these units are worth $2.20 each, or $11 total. But
                                                                         to sell these 5 units, the firm must take a 20-cent price cut
                     1
                         Note that we plot the points in Figure 25.1 halfway between succeeding   on the 13 units produced by the first two workers. So the
                     numbers of resource units, because MRP is associated with the addition   third worker’s MRP is only $8.40 [  $11   (13   20 cents)].
                     of 1 more unit. Thus, in Figure 25.1, for example, we plot the MRP of   The other figures in column 6 are derived similarly.
                                                 1 _
                     the second unit ($12) not at 1 or 2 but at 1        This “smoothing” enables us
                                                 2
                     to sketch a continuously downsloping curve rather than one that moves   In  Figure 25.2  we graph the MRP data from  Table
                     downward in discrete steps as each new unit of labor is hired.   25.2  and label it “ D    MRP (imperfect competition).”






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