Page 6 - PowerPoint Presentation

Ferro began her career with The Walt Disney Company 22 years
ago with ESPN International, where she held several posts
including vice president, International Ad Sales leading the ESPN
International Ad Sales offices in Miami, Argentina, Mexico
and Brazil. She ultimately added ad sales management for Disney
Media Network’s kid-driven and family-inclusive portfolio – Disney
Channel, Disney XD and the then-named Playhouse Disney – in
Latin America. Additionally, she has held the positions
of executive vice president, Disney Media Sales and Marketing for
Disney Channels Worldwide and vice president,
Advertising Sales, Disneymedia+.

Ferro currently sits on the board of the IAB (Interactive Advertising
Bureau), the AAF (American Advertising Federation) and the VAB
(Video Advertising Bureau). She earned a Bachelor of Science in
advertising and a master’s degree in International Business from
Florida International University, and currently lives in Short Hills,
NJ with her husband and daughter.

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