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     174    Chapter 9  Small Group Communication
                                               onsider the number of groups to which you belong. Your family is the most obvious
                                            Cexample, but you might also be a member of a team, a class, a club, an organization, a
                                            sorority or fraternity, a collection of friends on Facebook or MySpace, a work group at your
                                            job, professional groups on LinkedIn, or perhaps a band or theater group. Some of your
                                            most important and satisfying communications probably take place in small groups and
                                            teams like these.
                                               Mastering the skills of small group communication and leadership will enable you to
                                            function more productively and creatively in groups, enjoy group interaction more, and lead
                                            groups more comfortably and effectively. Your ability to function in a group—as a member
                                            and as a leader—is an essential job skill in today’s workplace (Morreale & Pearson, 2008).
                                               In this introduction to small group communication, the chapter will first cover the essen-
                                            tial concepts and principles of the small group, look at culture and the group, and then focus
                                            on the various types of groups.
                                            essentials of Small Groups and teams
                                            Let’s begin with some basic definitions.
                                            The SMall GrOup
                                            A small group is (1) a collection of individuals who (2) are connected to one another by
                                            some common purpose, (3) are interdependent, (4) have some degree of organization among
                                            them, and (5) see themselves as a group.
                                            Collection of Individuals  Generally, a small group consists of approximately 3 to 12
                                            people. The collection of individuals must be few enough in number that all members may
                                            communicate with relative ease as both senders and receivers. In face-to-face situations, there
                                            are also limits that the available space imposes; in online groups, no such spatial barrier
                                            exists. If the group gets much larger than 12, however, even online group communication
                                            becomes difficult. On Facebook and similar social networking sites, the number of individuals
                                            in a group may number in the hundreds of friends. These would not be a small groups—
                                                            communicating via these sites is more akin to public speaking—but the
                                                               subgroups that form would likely fall into the small group category.
                                                               Common purpose  The members of a group must be connected
                                                               to one another through some common purpose. People on a bus
                                                               normally do not constitute a group, because they’re not working
                                                               toward a common goal. However, if the bus were to get stuck in a
                                                               ditch, the riders may quickly become a group and work together to
                                                               get the bus back on the road. This does not mean that all members
                                                               of a group must have exactly the same purpose, but generally there
                                                               must be some similarity in the individuals’ reasons for interacting.
                                                               Social media sites provide easy ways of connecting with others who
                                                               have similar purposes. Social media groups—whether professional
                                                               as on LinkedIn or more purely social (although there are now apps
                                                               to establish more professional groups) such as Facebook or a mixture
                                                               as on Google+—enable you to form groups on just about any topic
                       ViewpOInTS                              you’d like. If you’re interested in something, there are probably
                 uses and Gratifications                       others out there who are interested in the same thing and who would
                 One study identified seven gratifications you derive from online   like to get together in virtual space. By joining a social media site
                 communication: being in a virtual community, seeking informa-  group you can, depending on which one you join, receive e-mails
                 tion, aesthetic experience, financial compensation, diversion,   from group members about group activities, network for a variety
                 personal status, and maintaining relationships (Song, LaRose,   of reasons, discuss topics of mutual interest, plan events or hang-
                 Eastin, & Lin, 2004). How would you describe the gratifications   outs, or solve problems—the very same purposes that face-to-face
                 you receive from online groups? Which are the most important?
                                                               groups serve.





