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CHAPTER 5   Managing and Organizing Business  177


                 generally ultimately responsible or accountable for what’s going on in the organi-
                 zation. The CEO of a major Fortune 500 corporation delegates all kinds of authority
                 and responsibility, but if the corporation performs very poorly, the CEO knows that
                 it is he or she whom the board of directors will fire.
                    Despite all the fears over delegating authority and responsibility, managers and
                 business owners know that at the very least it is a necessary evil. Once he moved the
                 business out of his college apartment, there was just no way for Michael Dell to
                 keep running everything at Dell Computer Corporation. Even the hardest working
                 micromanagers (think of the former U.S. president Jimmy Carter, who personally
                 kept the schedule for use of the White House tennis courts) learn that it’s impossi-
                 ble to micromanage everything. Moreover, micromanaging/fear of delegation can
                 result in managers not focusing enough on the big picture issues before them (in
                 former president Carter’s case, things like the Iran hostage crisis). Long story short,
                 the key to delegation is trust. Managers and business owners need to recognize that
                 they can’t do everything themselves and that they need to hire subordinates they
                 trust to help them with their endeavors. Sometimes they are pleasantly surprised,
                 with subordinates doing the job even better than they could ever have done it. Cer-
                 tainly, Michael Dell wouldn’t be where he is today if he weren’t an excellent delega-
                 tor of authority and responsibility.

                 CENTRALIZATIONVERSUS DECENTRALIZATION.  The degree of delegation by an organi-
                 zation’s top management determines whether the organization is centralized or
                 decentralized. A centralized organization is one where there is relatively little del-  centralized organization An
                 egation of authority and authority is concentrated at the top. A  decentralized  organization where relatively little
                                                                                          delegation of authority occurs and
                 organization is one where a significant amount of delegation has taken place and
                                                                                          authority is concentrated at the top
                 a good deal of authority has been spread out throughout the organization. See
                                                                                          decentralized organization An
                 Exhibit 5.4.                                                             organization where a significant amount
                    To visualize the differences in these types of organization, let’s pretend you win  of delegation of authority has occurred
                 some money in the lottery and decide to go on a three-day vacation at a fancy hotel.  and authority is spread out
                 You make reservations for the hotel, but when you get there they tell you that they
                 have no record of your reservation and that they are completely booked. You start
                 complaining, but each person you complain to says she or he has no authority to
                 do anything about your problem. They tell you the only way to get anything done is
                 to contact the CEO of the company, since the CEO is the only person with any
                 authority to give you some sort of a refund or credit—or bed. This hotel has a cen-
                 tralized organization.



                 EXHIBIT 5.4
                 Centralized and Decentralized Organizations

                                      (a)                                                   (b)
                              Centralized Organization                             Decentralized Organization
                   U.S. Government Foreign and Defense Policies, 1972    U.S. Government Foreign and Defense Policies, 2002
                                 The White House                                       The White House
                             President, Richard M. Nixon                           President, George W. Bush
                            and National Security Adviser                         and National Security Adviser
                                 Henry Kissinger                                       Condoleeza Rice



                    Secretary of State      Secretary of Defense          Secretary of State      Secretary of Defense
                   William P. Rodgers         Melvin R. Laird              Colin L. Powell        Donald H. Rumsfeld



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