Page 6 - THE NOTICEBOARD EDITION 63 OCTOBER 2020
P. 6

Page 6                                                                               October, 2020


            AUDA-NEPAD & ECOBANK                                                         Is the Path to

                          PARTNERSHIP                                                  Entrepreneurship

        Continued from pg 5
       The MSME Digital Platform is a                                               Worth it Considering
       one-stop-shop  for  all  MSMEs                                                 most Startups fail?
       across Africa to access all these
       three programmes which jointly                                                    bsolutely!  I  have
       address  MSMEs'  challenges                                                       worked  in  startups
                                                                                 Athat failed and one
       with access to capacity building,
                                                                                 that made me millions. It's
       markets and capital.
                                                                                 not just about the money.
                                                                                 It's  about  the  people,  the
         AUDA-NEPAD  Chief  Executive      our MSMEs. The MSME Academy           challenge,  the  excitement
       Officer,  Dr  Ibrahim  Assane       comes  at  an  appropriate  time  to   of working hard to achieve
       Mayaki  declared  “In  this         provide the right level of support    goals,  the  learning,  the
       continent where the majority of     to  this  vulnerable  and  important   contacts  and  so  much
       the  countries  are  low  income    business segment in Africa.           more!
       and middle-income economies,                                              Until you've gone through
       where youth account for almost      “We  have  leveraged  on  the  it you can't know just how
       6 0 %   o f   a l l   o f   A f r i c a ' s    expertise  of  our  globally  a s t o n i s h i n g   t h e
       unemployed,  the  contribution      recognized  Ecobank  Academy  to  experience  is.  I've  made
       of  MSMEs  and  informal            develop  country-specific  content    lifelong friends working at
       enterprises to the GDP growth       tailored  to  MSMEs  in  Africa  and   failed companies where we
                                                                                 bonded in the crucible. I'm
       and  employment  creation  is       therefore  encourage  MSMEs  to       not going to tell you failing
       fundamental.                        and  participate  in  the  various    doesn't suck. It does. And
                                           available  virtual  training          winning feels awesome.
       “As  the  continent  faces  the     programmes. “                         But  here's  the  lead  pipe
       socio-economic  uncertainties       Africa's Micro Small and Medium       truth: you can't win every
       brought about by the outbreak       Enterprises are invited to join the   battle  but  just  because
       of COVID-19, the AUDA-NEPAD         informational  webinars  to  learn    you  can't  win  doesn't
       MSME  Academy  which  is            about tips on access to finance and  mean  it's  not  worth
       delivered  in  partnership  with    inbuilding  digital  presence  from  fighting. There's no feeling
       Ecobank,  aims  to  foster          speakers.                             of  triumph  unless  you
       resilience  and  the  survival  of   Dear Entrepreneur,                   know the feeling of loss or
       MSMEs' in these critical times.”                                          do  the  hard  work  of
                                            We can profile your                  winning.  The  feeling
       Ade  Ayeyemi,  Ecobank  Group                                             doesn't  come  from  the
       CEO, commented: “The impact          company & let your                   money  or  the  glory.  It
       of COVID-19 continues to be felt     potential customers                  comes  from  doing  the
       across  Africa  with  serious  know:                                      work.

       challenges and uncertainties for
                                                                                 Entrepreneurial mindset
                                            Who you are...
                                                                                 refers to the state of mind
                                            What you sell...                     which  orientates  our
                                            What services you provide            c o n d u c t   t o w a r d s
                                            Well .... tell the people of         entrepreneurial  activities.
                                            Ghana anything you want              P e o p l e            w i t h
                                            them to know about your              entrepreneurial  mindsets
                                            business.                            see  opportunities  and
                                                                                 value  creation  where

                                                       CALL THE NOTICEBOARD      others only see problems.
                                                       0556533307 / 0208131656                    Continue on pg 7
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