Page 29 - SBL Integrated Workbook STUDENT 2018
P. 29

Strategic analysis





                           Value chain analysis




               This model helps to identify all of the activities within an organisation, as well as
               helping to identify which of these activities give competitive advantage.



                                                 Firm infrastructure
                 Support activities        Human resource management                                Margin
                                              Technology development





                                                    Procurement




                        Inbound       Operations      Outbound       Marketing       Service
                       logistics                      logistics      and sales





                                                 Primary activities





                  Illustrations and further practice


                  Now review Illustration 5 and try TYU question 7.





























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