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The Romanian market and its challenges

11

Blindtext
The volume of logis cs services for

foodstuffs in Romania is es mated at around

2 billion Euros, of which approx. 1.1 billion

are accounted to primary logis cs and the

remainder to secondary logis cs (retail and

wholesale). Source Progresiv.ro

Blindtext
A major part of the Romanian food industry
was founded in the 60's and 70's and
priva zed a er the poli cal change (1989).

The Romanian capital share in the food
industry accounts for about 60%. However,
Romania is at the same me interes ng for
mul na onal companies because of the
availability of resources and also the number
of consumers, as well as the culture and food
prices, which make food expenditure a large
propor on of household's basket of goods.