Page 50 - Fazer Confectionery Travel retail_2020-2021_portfolio

INSTORE SOLUTIONS € SELL

Attractive displays and point-
of-sales materials triggers

customers to buy on impulse.

Vertical Brand blocks are helping Clear messages
shoppers to view the selection, and on the shelf
makes purchasing easier. activate and give
reason to buy. Clear price
communication
Relevant product information offers a supports purchase
reason to buy. desicion

Tablet dispenser:
W236 x H228 x D380,
fits 37 tablets

Dump bin:
520mm x 520mm x 1000mm,
fits approx. 50 sugar candy bags

Dump bins - ask for other brands 53% of
available! consumers look
for confectionery
novelties
in-store*
*Source: KOPLA Research 2015

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