Page 52 - DWN Regional Leader Handbook_November 2025
P. 52

Events  IDEAS FOR                                                                                                                                                 Events




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            SPONSORSHIP OF                                                                       •  The Partnership Relationship Manager will handle
                                                                                                   any funding requests directly with Network Partners
            YOUR REGIONAL                                                                        •  Ensure all interactions with Network Partners are
                                                                                                   as appropriate.

            EVENT                                                                                  recorded – both your approach to them and their
                                                                                                   response. Include this information on the funding
                                                                                                   application form, or the debrief form, or let your Hub
                                                                                                   Leader know.
            Holding regional events may require support in the
            way of funding to help with the success of the event.
            Sponsorship may be required to help with:                                           LOCAL INDUSTRY & BUSINESS
             •  Venue hire                                                                      Within your own farming networks or local community,
             •  Catering                                                                        there will be businesses that want to give back to the
             •  Guest speakers                                                                  industry.
                                                                                                There will be businesses and organisations who already
            There are three ways to apply for funding. All of these                             sponsor things and have a profile in your farming
            require good planning well in advance, to ensure funds                              community or region.
            are secured and recognition can be included in relevant
            promotional material. Using the annual plan will help to                            There are others who don’t and may not have been
            map out your year of events.                                                        asked. They may not know about DWN and what we do
                                                                                                for farmers in their region.
            NETWORK PARTNERS                                                                    Before approaching a business, check with your Hub

            We want to encourage Network Partners to be present                                 Leader that there is no conflict of interest. Your Hub
            at events and support in content delivery or in other                               Leader will check with the Partnership Relationship
            ways that are suitable. This will provide increased profile                         Manager as required.
            and demonstrate support in your region.                                             When approaching local businesses, consider what you

            Planning is crucial:                                                                will say about the following:
             •  Build a relationship with all your Network Partner                               •  Who you are - your farming background and history
               contacts.                                                                           with the region/town (and if relevant, remind them
             •  Some provide guidelines on the timeframes they                                     that you are a customer).
               need to provide sponsorship.                                                      •  Ask them about their business - if they are sponsors
             •  Network Partner Funding should be applied for                                      of other things in the community, acknowledge this.
               through the Regional Group Funding Application                                      If not, ask them if they are or if they have thought
               form, not by direct contact with our Network Partners.                              about doing something for community groups.
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