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Jonathon recently led 30 businesses to Japan to Tregothnan is also preparing to celebrate 700 years of the
discover opportunities and says the future for same family ownership and can think of no better beverage
British tea experiences is enormous. to work on than tea, the world’s number-one drink!
Jones says, "Focus on the tea and how to delight Part of the plans includes opening more Tregothnan tea
the customer, but always keep it simple". gardens every year as part of the international tea
experienceVisits to Europe’s largest tea gardens are free to
Tregothnan is working on packages for the
BSA members, by appointment.
greatest hotel openings in the world and believes
tea is finally being recognised by all the right Also, stockists benefit from preferential access to
people, including accountants who love that the Tregothnan guest accommodation nestled in the tea
margin is so much greater than coffee! garden.
www.beveragestandardsassociation.co.uk MARCH/APRIL 2023 | ISSUE 29