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It all comes down to communication –
and not just between the customer
and the operator, but the coffee
machine equipment, too.
Whether it’s a quick caffeine boost while on
the go or sitting in a café with friends, every
customer deserves to receive a drink that
goes above and beyond their expectations.
The key to achieving this is automated
communication, delivered by Franke’s
commercial coffee machines. The A line range Dan Clarke,
thrives in both served and self-serve Head of Strategic Accounts, Franke
environments, creating a variety of delicious
drinks in a few simple steps: When investing in a professional coffee
machine, the route to success comes down to
The customer (if self-serve) or the barista discovering what works best, alongside
(if served) communicates the drink order making continual improvements to drive ROI.
to the coffee machine via the touchscreen
menu, choosing from options that include Franke Digital Services (IoT) communicates
bold espresso, silky latte, and velvety hot the operational and financial performance of
chocolate. the entire machine fleet in real-time, with
From there, it comes down to 24/7 digital access. It provides insights that
communicating any customisation really matter, such as popular drinks, peak
requests: cup size, house blend or decaf, times, and blend preferences, which
dairy or alternative milk, and syrup businesses can tweak accordingly. The result:
flavour. a stand-out beverage menu that caters to
The perfect drink is created a few each and every customer expectation.
moments later, ready to be sipped and
enjoyed at the ideal temperature. In Discover how Franke Coffee Systems
served environments, baristas can use the makes customer communication simple.
Feel free to contact me directly at
steam wand to elevate the foam texture daniel.clarke@franke.com or
and add extra flair through latte art. 07773 640530.
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