Page 50 - Green Builder Magazine Spring 2018 Awards Issue
P. 50

Which company oers the
                                                                             greenest BUILDING WRAP

                                                                             products?




                                                                             DuPont Tyvek HomeWrap                       32.6%

                                                                             Huber Zip System                            10.4%

                                                                             Fortifiber WeatherSmart                      7.1%

                                                                             Owens Corning PinkWrap                      7.1%

                                                                             Tremco Enviro-Dri                           7.1%
                   Which company oers the                                   Kimberly Clark Block It   61                6.1%

                   greenest WINDOW and/or                                    Typar HouseWrap       57                    5.7%
                   DOOR products?                                            Dow Weathermate       47                    4.7%

                                                                                                   47
                                                                             CertainTeed                                 4.7%

                   Andersen                                   23.6%

                   Pella                                      17.9%          Above the fray. While DuPont Tyvek has once again nailed
                                                                             it—securing its market dominance in this category, Huber Zip
                   Therma-Tru                                 9.4%
                                                                             systems continue to push the envelope at number two. It’s
                                                                             interesting to note, however, that Zip actually lost a few
                   Marvin                                     8.5%
                                 57                                          percentage points in brand share compared with last year’s
                   Jeld-Wen                                   5.7%           survey. Is this just a bump in the data, or does Zip need to
                                 43                                          tweak its messaging? The housewrap sector’s green brand
                   Milgard                                    4.3%
                                                                             space is very much in play once you get to the number three
                                 43                                          position and beyond.
                   Masonite                                   4.3%
                                 43
                                                                             DuPont Tyvek
                   Sierra Pacific                              4.3%


                   Shatter proof. Andersen continues to hold the high
                   ground in this category, followed by strong contenders    32.6%
                   Pella and Marvin. But notice that Therma-Tru has slipped in
                   above Marvin this year. This is a major improvement for
                   that brand, which last year ranked 10th. Perhaps Therma-
                   Tru’s messaging about it’s Energy Star-rated doors, etc., is
                   getting some traction with buyers.
                   Andersen 23.6%






                   48  GREEN BUILDER Special Awards Issue 2018                                            www.greenbuildermedia.com




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