Page 170 - As Mentiras na Propaganda e na Publicidade

/@8'/'+J'/%)/+'8+/'%%',-
+')+0'//')/@-/-/+('',/''/8+/;'
M%%8W)@%/8'/%'%;')%8+(<+'/8H
80
)/')6')M+';'@)%8+%8++'%
%)'%6'<+'@'F8'//&/8'/++'0
%/),7'/8'%-/'/&)++(''),-
())0
%(J'+
S//)+'/')'//'/'

.)KO//),-+/M)/+'//'//'%
.)++':
8.)+'%1 = @)% )N7@
'%/8&2/''//',-

P%8'(',%'K))K)+6'<%/8+%''
8//+@8K8.)++';')+('',0Q

6+'0+''0J'+'%+
/
@ O#W @ 6
S1 D@801!=:@'%/

P%&)''8')@+'+8+<,-+/8
+/@//'+J'@''%J'/+'.'/';6''/Z

PTS000:(8/)H)@'/%''''@;'8'%&8
+(<'+(''),-;'+&/)'///'8+'%+'
%'+/8+/))''/+M)/0Q

%'/%6@8&1""

PS000:
<'%/@'//))+%/)%
)J'@;'8+
K/')+&0%8'@88.)&;'8)
'()M))%8)'';'8)%//(,-())8
//')'//++'/@K/()+/%.H)+8+@/6'/;'
/-()%''.+/''%%'%)'''0Q
%8)+'@8&19=
P%+/.A'6/(+%'/+'/K)%')S000:K
')H8/)H)+8+'/''H8+'%)'
%+'+'()+@8)%''%8'/%%')+

169