Page 29 - Granola Book Draft VS 21
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consumption – Sampling to drive trial and HH penetration









 Pack Price Architecture for Channel Expansion in HFS and Convenience sectors








 Leveraging the Kellogg Masterbrand commercial model









 store availability and accessibility through display, promotion, sampling & cross-merchandising









 Leveraging Wholesome Snacks to drive trial and penetration of Granola bars and biscuits









 Drive Strong Financials through Value Engineering of food & packaging and procurement synergies
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