Page 39 - Granola Book Draft VS 21
P. 39
A crispy texture of
the base food is
most appreciated
by consumers
Visual appeal of Granola:
• Leading Granola brands within EM have
seen significant growth in variant innovation
that have larger more brightly coloured
inclusions
• The appearance of inclusions such as dried
banana slices, coconut shavings, whole nuts
and large pieces of dried fruit all add
significantly to the overall taste and health
perception of the food
Large clearly visible
inclusions drive taste
and health appeal
