Page 11 - Global EM Granola Learning Book - Draft VS 22
P. 11
250
Granola in EM Base Projection CAGR 28%
33% 200
Global Granola Sales RSV US$ 000' m NSV by 2020
2015 2016 YOY% Segment %
150 200
Total Global Granola 3,232 3,494 108% 100
Core 4 Markets 1,153 1,213 105% 35 Million US$
100
Developing markets 1,064 1,119 105% 32
Total Emerging Markets 1,015 1,162 114% 33
50
0
2014 2015 2016 2017 2018 2019 2020
Source: Internal Kellogg Consolidation
in past 4 years)
Current premium
over RTEC
EM Granola GP 28%
35% 8
7 6.24 6.52 6.28 6.49
6
2016 LE 2017 4.87 4.87 4.91
5 4.5
6.28 6.49
4
4.11 3.99 3
2.16 2.49 2
0.77 0.73 1
0
1.39 1.76 2014 2015 2016 2017
Granola NSV kg RTEC NSV kg
Source: Internal Kellogg Consolidation
