Page 150 - Clackamas County Watertourism Strategic Plan. Final.v3
P. 150
STRATEGIC PLAN FOR WATER-BASED TOURISM IN CLACKAMAS COUNTY, OREGON IMPLEMENTATION, MONITORING AND EVALUATION
7-11
Put Clackamas County “On the Map”
Recommendation 13 Lead Responsibility Resources Estimated Budget
Increase marketing efforts DMO DMO TBD
in high potential zip codes
Timeline Months 1 to 3 Months 4 to 6 Months 6 to 8 Month 9 to _(tbd)
Performance Indicators Staff meetings to Develop marketing Develop messaging, Delivery
study the market Strategy content, platforms,
data and frequency of
marketing
Notes: