Page 46 - Sept 2017 Food Business

44 FOOD COLOURS

t Roha, innovation is at the heart THE LATEST
of everything. We have always
A been focused on innovation to
find breakthrough solutions that add INNOVATION IN
value to the industry we serve. Bright
Yellow from curcumin is yet another THE WORLD OF
game changer in the natural color
segment from the house of Roha. FOOD COLOURS:
Curcumin, with its amazing medicinal
properties, has always tantalized the edibles
coloring industry as the best source of yellow. BRIGHT YELLOW
But harnessing its yellow for food applications
has proved elusive to researchers the world THAT STAYS
over. Although stable at temperatures used in
food processing, curcumin is light sensitive,
and reluctantly soluble in water. BRIGHT YELLOW

FOOD BUSINESS GULF & MIDDLE EAST SEPTEMBER 2017