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IBI-342 Product and Price Management 3(3-0-6)
Prerequisite : IBI-103 Principles of Marketing
Corequisite : No
Analysis of marketing mix, management of existing products, formulation of product-
market strategy, planning and implementation of new product decisions, product development,
brand management, pricing policies, case study analysis involving product and price management.
IBI-343 Marketing Channels Management and Physical Distribution 3(3-0-6)
Prerequisite : IBI-103 Principles of Marketing
Corequisite : No
Meaning of marketing channels, objectives of marketing channels, environment impact to
the marketing channels, roles of middleman, new methods of wholesales and retails, supply chain
management, using of technology to manage information in marketing channels and physical
distribution.
IBI-360 International Accounting 3(3-0-6)
Prerequisite : IBI-201 Fundamental Accounting
Corequisite : No
Accounting for international business, comparative accounting standards and practices
among countries, reducing international differences in accounting, accounting associated with
derivatives and inflation, international financial statements and disclosure practices, consolidating
financial statement and segment disclosures for multinational company, setting transfer price and
international tax, implementing accounting planning and controlling in multinational company.
IBI-362 Legal Environment in International Business 3(3-0-6)
Prerequisite : IBI-203 Business Laws and Taxation
Corequisite : No
The study of concepts and evolution of social system, culture, economy, politics,
technology, and international business, as well as the relationships between components of these
systems influencing international business management and aspects of international business
management’s advantages and disadvantages.