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Cisco ONE Commercial Win
Health Care provider deploys Foundation for Switching
Win Story Highlights Why We Won
• Account team approached Catalyst 3500/4500 refresh Simplified Purchase Alleviated customer frustration
with a-la-carte BOM. over complexity of licensing
• Then positioned Cisco ONE Software BOM with
TCO/ROI calculations. Sold value of license portability
and on-going innovation. License Portability and On- This loyal Cisco customer felt
going innovation rewarded for sticking with
• Ended up upsizing the deal by 15% and set the table for Cisco
future adoption of software features.
Customer was already looking
Value of business bundle at buying ISE understood the
value of the whole package
Deal Summary
• Total deal size: $700K
• Foundation for Access – Switching
• Catalyst 3K/4K Refresh – Rob Adams, Account Manager