Page 2 - CCAP-PAM - Citrix Cloud Accelerator Program - PAM
P. 2

Citrix PAM Workshop -


       Agenda









                             Day 1 (9am to 6pm)                                                  Day 2 (8am to 4pm)
                                                                                                                                                                      BREAKs



                                                                                                                                                                    15 minute
                 PARTNER CLOUD/RENEWAL SALES MATURITY                                 BUSINESS SKILLSET MODELLING                                                 coffee break
                                                                                           Enablement of you as a PAM/DPAM to drive and
                      Partner transformation to sell cloud & services
                                                                                      •
                 •
          Morning  • • •  How to identify partner transformation stages               • •  manage partner success                                                 around 11am
                      How to recognize opportunities and obstacles
                                                                                           What skill sets are needed to support partner
                      for transforming partners
                                                                                           LoB and their business
                                                                                           What skill sets are needed to drive motivation
                      How to manage partner transformation
                                                                                           pre-sales people
                      How can I support my partners as a PAM/DPAM
                 • •  What do our partners need to transform                               to position cloud and services among sales and
                                                                                                                                                                    60 minute
                                                                                                                                                                   lunch break
                 DEMONSTRATING CITRIX VALUE                                           PARTNER ACTIVITY SUPPORT                                                    around 1 pm
          Afternoon  • • •  Easy-to-digest steps how to show value to both            • • •  and gain full commitment from the partner                            coffee break
                      Learning what value Citrix Cloud Services bring
                 •
                                                                                           How to create a S.M.A.R.T. partner activity plan
                      to partners and to their customers
                                                                                                                                                                    15 minute
                                                                                           Sales and marketing best practices from the
                      partners and customers
                                                                                           field
                      How to create a S.M.A.R.T. TCO and value boost
                                                                                                                                                                   around 2pm
                      Moving the conversation to demonstrate and
                                                                                           How to overcome any hesitation and stagnation
                      How to drive and manage partner success
                 •    articulate value                                                     prior and during partner transformation



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