Page 54 - CCAP-PAM - Citrix Cloud Accelerator Program - PAM
P. 54
More value at every stage of
your customer’s journey
ENGAGE SELL IMPLEMENT RELATIONSHIP
ENGAGE PROPOSE BUILD PROD. APP/SW ROLL-OUT MAINTAIN / ANTICIPATE / EXPAND /
CUSTOMER ASSESS DEMO/POC CLOSE PLAN & PILOT INFRA. ONBOARDING ONBOARDING SUSTAIN RECOMMEND UPSELL
Technology integrator
Time-Consuming Manual Arm’s-Length
Transac- Complex
tional
High cost-of-sale Custom Low Post-sale visibility
Service Aggregator
Publish / Tighter relationship
Shorter sales cycle
Recurring Quicker Subscribe Predictive monitoring
Revenue time-to-value
Lower cost-of-sale
Repeatable Actionable Insights
© 2018 Engage ESM All Rights Reserved 54
