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CEO SpeedofInnovation                              Key Buyers                                                                       CFO

                     Use the best processes  CIO EmpowertheBusiness                                                                    Prudence

     WorkforceProductivity                                Deliver the best tools                                                        Financial best practice

     Attract & retain best                                ImproveAgility                                                                 ReduceBusiness Risk
     employees, keep
     productive & happy                                   Achieve best productivity                                                       Financial best practice

     OperationalEffectiveness                                                 OperateEfficiently                                               Compliance

      Deliver the best results                                              Reduce complexity,                                            Ensure compliance
     at the best cost                                               deliver results at best cost                                          with regulation etc

     Sales, Project Management, Training, Product         Director  oMfaCnaalglImeCprreoUovnCinftBgeCuoryraegOrallnpiCzaeteiroannattileocronmsmunicIaTtionDs irector
     Management, Customer Service / Support,              General
     Business Development, Marketing / Press
LOB  Relations, Finance /                                 Chief TechnoloDgeyploOymfefinct eflerxibility & enabling mobile users

          Investor Relations,                             Chief InformatiSoencurOity,ffinicteerorp/eITrability & investment protection
            Human Resources
                 Corporate Communications                 Director                                DesktopBuyer

                          PROCESS, PROCESS, PROCESS       VP of Customer CMaairnetaining desktop end-user experience
                           Efficiency and Effectiveness!
                                                          VP of CEaussy/tCoomst eeffrecStivee rinvteicgreatsion into existing (MS)

                                                          Chief Einxfpraestrruiectnurcee Officer

                                                          Limit support costs & mobility/alternative devices & cloud

                                                          apps ContactCenterBuyer

                                                                    Uptime, scalability, interoperability, integration & security

                                                                    Balancing cost and customer service (efficiency vs.
                                                                    effectiveness)

                                                                    Flexibility to add new tools/channels
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