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Customer Centric Branch
Scalable Branch Model to Meet Demographics
BUSINESS PROBLEM Next Generation Digital Branch
• Attracting new customers,
especially in growing population of
20 to 40 year olds
• Current branding and experience
projects stodgy bank for the elderly
• Staff efficiency and staffing levels
• Satisfy regulatory compliance with
minimal IT investment
SOLUTION PRE-REQUISITE PM
• Cisco iWAN Infrastructure BUSINESS OUTCOMES
• Digital Media/signage, interactive
• Connected Mobile Experience Increase customer satisfaction Expansion into new areas of business, e.g.
• Remote Expert Branch adding financial planning, retirement planning,
• Managed Threat Defense Increased sales per bank employee and per commercial lending
branch
Extended hours banking