Page 51 - BT Advise Sales Workshop
P. 51
Building Blocks
Day 1: Building the business case Day 2: Application
Engage new stakeholders
Market Analysis
What drives companies
Company Analysis
Ability to react to market drivers
Stakeholders
Who – IT and Non-IT
What they care about
Account Planning – Deal Prioritisation – Business Case Foundation
BT Advise. Knowledge that delivers
