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Why customers are Looking to Cloud?

Financial                                      Flexibility

               • Opex vs. Capex                               • Mitigate technology risk
               • Predictable costs/visibility                 • Faster time to market for new
               • Opportunity cost
               • Lower Total Cost of                             applications
                                                              • Better use of Staff
                  Ownership                                   • Time to Value (TTV)
               • Reduce real estate and                       • Scalability – Up/Down
                                                              • Improve customer service
                  energy costs
                                               Strategic Advantage
Globalization

• Rapid initiation of UC&C Svs                 • Core vs. Context
• Extend Business Operations                   • Evergreen software
• Standard services for all                    • Acceleration of business

  employees                                      strategy
• Centralized management                       • Service Level Agreements
• From complexity to simplicity                • Broader feature adoption
                                               • Facilitation of BYOD
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