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Stewart airport agreement

SHIP

Enhanced Regional Promotion at Ireland West Airport Digital Advertising Platforms Promoting the Region

In 2017 the airport and local authority partners finalised plans aimed at 2017 saw the initial rollout of the first phase of new innovative and
enhancing the promotion of the region at the airport. Under the Rural modern digital advertising platforms in the airport terminal to deliver
Economic Development Zone (REDZ) initiative, designs for the development vibrant promotion and advertising of the tourism experiences of the
of a new innovative and state of the art Visitor Discovery Centre, to be counties that make up the airport and local authority partnership.
constructed outside the arrivals area of the airport, were agreed and went This project is expected to be completed in early 2018 and will bring
out to public tender. Construction of the new centre will take place in early increased exposure for the counties within the region to the 1 million+
2018 and it is expected to be open ahead of the busy summer season. people who use the airport on an annual basis.
The centre will feature information on attractions, activities, events and
visitor experiences from across the region. There will be opportunities
for local suppliers to showcase local crafts and take part in food tastings
throughout the year. 2018 will also see new regionally themed branding,
promoting each county in the region, introduced in the arrivals hall at the
airport creating a welcoming first impression for overseas visitors as they
arrive into the West of Ireland.