Page 3 - Newsletter template 2
P. 3

VOLUME 1, ISSUE 1                                                                     NOVEMBER-2018








                                             Inside Story Headline


                                        This story can fit      making it useful to     variety of topics but try
                                        150-200 words.          your readers.           to keep your articles

                                        One benefit of using    A great way to add      short.
                                        your newsletter as a    useful content to your   Much of the content
                                        promotional tool is     newsletter is to        you put in your
                                        that you can reuse      develop and write       newsletter can also be
                                        content from other      your own articles, or   used for your Web site.
                                        marketing materials,    include a calendar of   Microsoft Publisher
                                        such as press releases,  upcoming events or a   offers a simple way to
                                        market studies, and     special offer that      convert your
                                        reports.                promotes a new          newsletter to a Web
           Caption                                              product.                publication. So, when
           describing                   While your main goal    You can also research   you’re finished writing
                                        of distributing a
           picture or                   newsletter might be     articles or find “filler”   your newsletter,
           graphic.                     to sell your product or   articles by accessing   convert it to a Web
                                        service, the key to a   the World Wide Web.     site and post it.
                                        successful newsletter is  You can write about a

                                             Inside Story Headline

             “To catch the              This story can fit      note business or        business is growing.
                    reader's            100-150 words.          economic trends, or     Some newsletters

                   attention,           The subject matter      make predictions for    include a column that
                                                                your customers or
                   place an             that appears in         clients.                is updated every issue,
                                                                                        for instance, an
                                        newsletters is virtually
                 interesting            endless. You can        If the newsletter is    advice column, a
               sentence or              include stories that    distributed internally,   book review, a letter
                                                                you might comment
                                                                                        from the president, or
                                        focus on current
                quote from              technologies or         upon new procedures  an editorial. You can
            the story here.”            innovations in your     or improvements to      also profile new
                                                                                        employees or top
                                        field.
                                                                the business. Sales
                                        You may also want to    figures or earnings will   customers or vendors.
                                                                show how your

           Caption                           Inside Story Headline
           describing                   This story can fit 75-125  message you’re trying  There are also several
           picture or                   words.                  to convey. Avoid        tools you can use to
           graphic.                     Selecting pictures or   selecting images that   draw shapes and
                                        graphics is an import-  appear to be out of     symbols.
                                        ant part of adding      context.                Once you have
                                        content to your         Microsoft Publisher     chosen an image,
                                        newsletter.             includes thousands of   place it close to the
                                        Think about your        clip art images from    article. Be sure to
                                        article and ask yourself   which you can        place the caption of
                                        if the picture supports   choose and import     the image near the
                                        or enhances the         into your newsletter.   image.

                                        Monthly Bites                                                 Page-3
   1   2   3   4   5   6