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VOLUME 1, ISSUE 1                                                                     NOVEMBER-2018








                                             Miscellaneous


                                        This story can fit      successful newsletter is  Wide Web. You can
                                        150-200 words.          making it useful to     write about a variety

                                        One benefit of using    your readers.           of topics but try to
                                        your newsletter as a    A great way to add      keep your articles
                                        promotional tool is     useful content to your   short.
                                        that you can            newsletter is to        Much of the content
                                        reuse content from      develop and write       you put in your
                                        other marketing         your own articles, or   newsletter can also be
                                        materials, such as      include a calendar of   used for your Web site.
                                        press releases,         upcoming events or a  Microsoft Publisher
                                        market studies, and     special offer that      offers a simple way to
           Caption                      reports.                promotes a new          convert your
           describing                   While your main goal    product.                newsletter to a Web
           picture or                   of distributing a news-  You can also research   publication. So, when
           graphic.                     letter might be to sell   articles or find “filler”   you’re finished writing
                                        your product or         articles by accessing   your newsletter,
                                        service, the key to a   the World               onvert it to a Web site
                                                                                        and post it.

                                             Inside Story Headline



           Monthly Bites                This story can fit      economic trends, or     Some newsletters
                                        100-150 words.
                                                                                        include a column that
                                                                make predictions for
                                        The subject matter      your customers or       is updated every issue,
                                        that appears in         clients.                for instance, an
                                        newsletters is virtually   If the newsletter is   advice column, a
                                        endless. You can        distributed internally,   book review, a letter
                                        include stories that    you might comment       from the president, or
                                        focus on current        upon new procedures     an editorial. You can
                                        technologies or         or improvements to      also profile new
                                        innovations in your     the business. Sales     employees or top
                                        field.                  figures or earnings will   customers or vendors.
                                        You may also want to    show how your
                                        note business or        business is growing.

           Caption                           Inside Story Headline
           describing                   This story can fit 75-125  message you’re trying  There are also several
           picture or                   words.                  to convey. Avoid        tools you can use to
           graphic.                     Selecting pictures or   selecting images that   draw shapes and

                                        graphics is an          appear to be out of     symbols.
                                        important part of       context.                Once you have
                                        adding content to       Microsoft Publisher     chosen an image,
                                        your newsletter.        includes thousands of   place it close to the
                                        Think about your        clip art images from    article. Be sure to
                                        article and ask yourself   which you can        place the caption of
                                        if the picture supports   choose and import     the image near the
                                        or enhances the         into your newsletter.   image.
                                        Monthly Bites                                                 Page-4
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