Page 22 - 19 Cotton SA September 2019
P. 22

/ BEDRYF


                                                                      The success of the
                                                                      Edcon Group localisation
                                                                      strategy is the result of
                                                                      committed leadership and
                                                                      a dedicated cotton team
                                                                      driving the Edcon Cotton
                                                                      Fabric strategy. This team
                                                                      includes: Brightness Sibiya,
                                                                      Noel Paulson, Seelan
                                                                      Gounden, Sadhasivan
                                                                      Moodley, Lance Julius, and
                                                                      Norman Naicker.

                                            Delegates from the Edcon Group, with retail chains Edgars
                                            and Jet clothing stores visiting a cotton farm.














                                                         “   The Woolworths

                                                       team felt inspired that
                                                        its business is able to
           Edcon Group CEO, Mike Elliot with Noel
           Paulson, Edcon Group Divisional Executive:    touch lives at grass-
           Production and Sourcing, putting the
           localisation drive into action.            roots level by supporting
                                                           the small farming
        18 June 2019. They announced their commitment         initiatives.”
        to increase their order for cotton lint to 2 200 t
        for the next year as part of their commitment to
        the local clothing and textile industry.
                                                   Understanding the commitment that agriculture
        WOOLWORTHS                                 makes, and the commitment involved in the
        Woolworths visited cotton farms and a processing   process, Woolworths is proud to be part of this
        plant (cotton gin) on 19 June 2019 with a   initiative, and is on a journey to become the
        delegation of 12 strategic division leaders. For   leading sustainable retailer in South Africa.
        the majority of the delegation it was the first time   Woolworths Holdings is the only South African
        they saw how cotton is grown, harvested and   retailer to become a member of the Better Cotton
        ginned.                                    Initiative (BCI) and has committed to sourcing
           The Woolworths team felt inspired that its   100% of its cotton as “more sustainable cotton”
        business is able to touch lives at grass-roots level   by 2020.
        by supporting the small farming initiatives and   BCI compliant lint comprised 32% of the
        making a significant impact on people’s lives.   cotton lint produced in 2018 in South Africa.

          22  |  Katoen SA \\ Cotton SA
   17   18   19   20   21   22   23   24   25   26   27