Page 16 - Brand Style Guide (UNAM) 2023 Ed-1
P. 16

6.3   Colour Palette
                   Primary & Secondary breakdowns

                    The colour palette and its breakdowns were chosen to create a unique colour palette for the identity.








                          C     M      Y      B            C     M      Y      B
                          0    100    100     5            0    31     100     0






                                            Primary Colours                           Secondary Colours























                    C       M      Y       B     C       M      Y       B     C      M       Y       B
                    0      100    100      5     0      31     100      0     0       0      0      70




                    R       G      B             R       G      B             R       G      B
                   225     27      34           240  179        35           109  110       113






                      SPOT                        SPOT                         SPOT
                   (PANTONE Coated)             (PANTONE Coated)             (PANTONE Coated)
                   485 C                        7409 C                       Cool Gray 9 C
                                                7409 CP, 7409 U,
                                                P 14-8 C


                   HTML                         HTML                         HTML
                   da291c                       F0B323                       6d6f71







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