Page 14 - MMR Academy Training Guide 2019-20
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DELIVERING COMMERCIAL INNOVATION                                                     “A GREAT BALANCE

         SUCCESS WITH AGILITY


         February 2020                                                                        OF CONTENT AND


         Agility is a hot topic, in businesses both big and small.
         But what does this really mean for innovation and product development?               PRACTICAL LEARNING
         With a number of agile solutions available, how can you ensure that you’re
         setting yourself up for commercial success?


         Harnessing flexibility, speed and efficient use of budget, agile routes to           IN A GREAT LOCATION.
         commercial success in CPG are multi-faceted and much more than
         automated research solutions.

         In this session we’ll explore how your business can benefit from embracing           THANK YOU!”
         agility, debate the benefits and watch outs of agile solutions and share the
         considerations we feel are important when adopting agile innovation
         approaches.

         You’ll hear from MMR, Express and Cubo on three very different approaches
         to agile research, all designed to bring your teams and consumers together,
         whilst shaving weeks - even months - from your innovation process, and most
         importantly giving you the right answers for successful innovation.
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