Page 27 - 2021-2022 JKM Library Annual Report Highlights
P. 27
The Page Turner
Highlight
“Just wanted to say I really am digging The
Page Turner library newsletter....
I found the March Staff Picks blog post that
was linked to be super interesting (I'm nebby
and like knowing those kinda things). I look
forward to seeing more in my inbox!”
~ Undergraduate Student
Average Click to
Open Rate Open Rate
65.2% 24.7%
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specific email. Click to Open Rate refers to the rate of
subscribers who both opened a specific email and also clicked on a
link inside of that email. These stats help to measure engagement in
email marketing.