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When Less Is More: The Power of the Six Minute Webinar
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by Don McGrath, Jim Grant, and Bill Heinrich

Imagine what it would feel like to solves, followed by an explicit another level when you can create

pin-point your value in six minutes promise of what they will get from that presentation in a timely manner

or less, with such clarity that people your Six Minute Webinar . Next with step-by-step guidance and
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are compelled to say yes to your comes the soluti on and how your stick the landing with tremendous

“Call to Action”. And you can use product solves their problem, and impact at the end.”
this message again and again in the webinar ends with your call to
many different ways and get the acti on. We are so excited about the

same results. With the advent results everyone received in our

of a revolutionary marketing tool We have developed a step-by-step pilot that we are sponsoring a Six

invented by Speakers Pathway training, which makes it possible Minute Webinar TM Virtual Bootcamp

Coalition, this is a reality. for you to create a powerful Six for Saturday, September12th.
Minute Webinar in a very short Parti cipants will create their own
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Since the inception of Speakers ti me frame. The clarity created Six Minute Webinar with the

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Pathway about two years ago, we is powerful, enabling you to have guidance of the Speakers Pathway
have discovered that one of the laser focused marketi ng messages Executi ve Team. To fi nd out more
most significant problems facing around each of your products. This about our Virtual Bootcamp, email

entrepreneurs is lack of clarity also enables you to test a number of info@sixminutewebinar.com.
in their marketing message. Our variati ons very quickly and opti mize

training and coaching centers your sales.
around showing entrepreneurs how Don McGrath and Jim Grant are
to get this clarity, and when they The initi al pilot program recently Co-Founders of Speakers Pathway
do, the results they see in their completed, and at its conclusion Coalition, whose mission is to teach

business growth is nothing short of we ran a contest to see who could entrepreneurs how to monetize

astounding. generate $100 in sales the fastest their expertise through the power of

with their first Six Minute Webinar .

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Over the past nine months, to help The winner was given the ti tle speaking. You can reach Don and Jim
our members in an even bigger way, of our fi rst Hundred Dollar Hero, at www.speakerspathway.com.
we have been distilling our training and the winner was none other

down to its essence, and one than Robert W. Jones, Founder of Bill Heinrich is an Executive Training
outcome of this is the invention of Network Together and creator of Director at Speakers Pathway

the Six Minute Webinar , which is a this magazine! Coalition and Co-Creator of the Six

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distillation of years of study on how Minute Webinar . He is the author of

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to move people to action through Within 24 hours of completi ng his The Seven Levels of Truth: The answer
speaking. first Six Minute Webinar , Robert to life’s biggest question, and is a

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generated more than $100. How high-level business coach, with clients
The opening serves the purpose amazing is that? Upon being told he around the world. You can contact Bill

of getting someone’s attention. was our winner, Robert told us that, through www.truelifepurposenow.

What then follows is a description “It is one thing to create a powerful

of the problem that your product presentati on, but it launches it to com.
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