Page 13 - 10 Secrets of Highly Lucrative Video Marketing 2

9: Add A Call To Action (CTA)

Whatever kind of video you’re making, don’t forget to add a “call to
action”, otherwise known as a CTA at the end.

It might be to:

Visit your website
Go to a landing page to grab a free report (like this one)
Call a telephone number
Send an email

Check out a sales page
Etc.

Just remember that your videos should be 90-95% great content
and just 5-10% sales.