Page 6 - The Standard - July 2019
P. 6

Marketing







                       Many people have been working really hard on a hugely exciting launch
                       planned for 5  September. We ran a little teaser campaign this week to
                                 th
                       tell our clients and brokers & agents to look forward to some changes
                       happening early September. We can’t say much now, other than it
                       coincides with the official launch of our new membership product.
                       We’re looking forward to telling you more in the coming weeks. For the
                       time being, if people ask about it, please say ‘Our exciting news will be
                       announced in September! We will share more then’


                                       The re-brand consists of changes to all aspects of
                                       our  brand  as  well  as  our  product  offerings.  From
                                       September we will be offering Residential, Portfolio,
                                       Virtual and Guest memberships. Services such as
                                       meeting rooms, lounges passes and hotdesking will
                                       continue to be available. Further explanation and
                                       training to the products and our tone of voice will be
                                       offered in the coming weeks.



                            Visual representation of new products
















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