AvayaExtra Q1 2014
P. 1



THE WORLD OF AVAYA AND ITS PARTNERS

Extra Report 
INSIDE
r’s Guide
Buyer’s Guide Q2 2014 
Buyeto Avaya DevConnect
Q1/Number 18
DeV ConneCt
Avaya on AvayaAvaya DevConnect Select Products
The Avaya DevConnect Select
Product Program includes
solutions from over 40 partners
and continues to grow. The
owcases these solutions, which 
Buyer’s Guide shwere chosen for their unique value in the marketplace and their proven interoperability with Avaya technology. DevConnect Select Products are orderable directly from Avaya and its extensive network of channel partners.
Learn more about DevConnect Select ect 
Buyer’s ®
Products by visiting the DevConnMarketplace at www.devconnectmarketplace. com (under About Avaya DevConnect). Avaya DevConnect Tested Solutions Avaya DevConnect Technology
Partners include companies who
offer applications, hardware
or services which further enhance Avaya’s portfolio. The Buyer’s Guide showcases DevConnect Technology Partner solutions which have successfully passed DevConnect Compliance Testing, and have been shown to be with Avaya solutions.
guide
compatible Learn more about the Avaya DevConnect Program and obtain a list of compliance- tested solutions by visiting www. devconnectmarketplace.com.
The Avaya DevConnect Program
ram supports 
The Avaya DevConnect Progcompanies developing interoperable solutions that enable customers to extract greater value from their Avaya investment. DevConnect provides a wide range of free and enhanced membership options, ranging from technical education and support, through to compliance 
testing and co-marketing for commercial applications.
DevConnect Technology Partner
compliance-tested solutions
complement Avaya products
g a diverse range of
creatinproven interoperable solutions
for Avaya customers. Avaya customers and channel partners have access to these tested solutions with supporting documentation to assist them in implementation and support efforts. This enables introduction of new r environments 
ET
S
capabilities into customewith confidence, speeding deployment of new applications and reducing both network complexity and implementation costs.
Enhanced technical support packages are also available to enterprises to support in-house development activities.
T
E
D
AN INDEPENDENT REPORT PUBLISHED BY TELECOM RESELLERTM, INC. 
Learn more at www.avaya.com/devconnect
Read the latest news at telecomreseller.com/avayareport


telecomreseller.com/avayareport
First Quarter 2014
AVAYA NEWS l PARTNER NEWS l DEVCONNECT NEWS

NETWORKS RECOGNITION
GOVERNMENT
P
SEE PAGE 3 SEE PAGE 5
atterson
SEE PAGE 3

By Pat Patterson, Director of 
Services Marketing for Avaya
Communications 

Trends for 2014 –
Driving Service Needs

E
ach year brings breakthroughs, 
evolutions and benchmarks in equipping 
organizations and individuals through
technology.
These new developments have implications
for IT departments and the broader enterprise in 
terms of services the IT department provides and 
how those services are acquired and deployed. 
Heading into 2014, Avaya has for the fifth
time turned to its cadre of leading thinkers for 
observations on the year ahead in information 
and communications technology. It has led to 
these Seven Communications Trends for 2014:
#1: Businesses extend deeper into the cloud. 
Most early cloud initiatives were tactical, 
focused on vetting vendor capabilities and 
testing discrete, non-core processes in the cloud. 
Now as more businesses make capital expense 
(Capex) vs. operating expense (Opex) spending 
decisions, organizations that choose the cloud 
option, whether through a private, public, or 
hybrid model, will see a shift in how their IT 
organizations operate. IT functions will focus 
less on delivery and support of technology and 
instead spend more time as technology advisers 
and enablers.
#2: Purse strings could be loosening. Signs 
of invigorated business spending in 2014

see PATTERSON, page 6 ››


o
wen

By Jeff Owen

Avaya Client Services 

Continues to Improve 

W
e’ve been following the
transformation of Avaya Client
Services (ACS) since the initial 
appointment of Michael Runda as Vice
President in 2009. You can follow our reports 
in the links below. Runda brought with him 
several new ideas and innovative processes. 
Four short years later there have been major 
changes and improvements in what they do 
and how they are perceived by clients. I’m a big 
proponent of business improvement processes 
and metrics, so this is a natural topic for me.
T
EE
D
In an interview with Runda, now SVP and 
S
T
President of Avaya Client Services, he recounted 
their recent successes and continuing efforts for

see OWEN, page 5 ››

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