Page 16 - kusonga-booklet
P. 16

... zooming towards LDCs *


                                                                                                                16

                                                                  * LDC = Least Developed Country

                Understanding the vehicle market in LDCs


    Accordingly to figures published by UNEP, 99 % of all passenger cars imported to Kenya

    are second hand and may reflect a typicial dynamic in LDCs. Not surprisingly that the Sub-
    Saharia African passenger market is not widely on the "radar screen" of the traditional car
    manufacturers.



    In the entire Sub-Saharia African passenger car market 4.7 million were sold in 2007,
    accordingly to figures published by the Global Fuel Economy Initiative. Experts predict that

    the number of vehicles in developing countries will increase four- or five-fold by 2050.


    Looking at numbers from Indonesia, motorbikes takes a portion of 81 % of the entire

    vehicle market [in units]. While this ratio varies from country to country, it highly indicates
    the importance of motorbikes in developing and emerging markets.
   11   12   13   14   15   16   17   18   19   20   21