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Cambridge IGCSE Business Studies          Section 1 Understanding business activity




                                             Measuring business size


                                             There are several ways of measuring and comparing the size of businesses. Th e
                                             most common methods are shown in Figure 3.2.

































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                                                      Figure 3.2 Measuring business size



                                             Capital employed


                                             This is the value of all long-term finance invested in a business. It is used to buy
                                             the things that a business needs before it can produce goods and services, for


                                             example factory/office buildings, machinery and inventory – these are known
                                             as assets.
                                               A small business will invest less capital than a large business in the same
                                             industry. For example, a small baker will only need one shop, one food mixer,
                                             one oven and a small inventory of raw materials. A large bread manufacturer will
                                             need production lines, industrial mixers, large ovens and a large inventory of
                                             raw materials.
                                               Using capital employed to compare the size of businesses in diff erent industries
                                             is a problem because some industries, such as car manufacturing, need a very large
                                             capital investment in factories and machinery. Others, such as computer soft ware
                                             design, do not.
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