Page 13 - Electronic Media

Module -1

ELECTRONIC MEDIA

Module I: Electronic Media: Definition, types, characteristics
of broadcast writing, immediacy, conversational style, clarity.
Brief History of Radio, TV and New Media—DD, AIR
Electronic media are media that use electronics or electromechanical
energy for the end user (audience) to access the content.

Media

In general, “media” refers to various means of communication. For
example, television, radio, newspaper etc... The term can also be used
as a collective noun for
the press or news
reporting agencies. In the

computer world, “media”
is referred to different
types of data storage
options. Computer media
can be hard drives,
removable drives (such
as Zip disks), CD-ROM or CD-R discs, DVDs, flash memory, USB
drives, and yes, floppy disks.