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Martin Keely is the Executive Vice President, Product and Technology for
                                                                                               Disney|ABC Television Group.                                                                 12


                                                                                               A respected industry leader with over 20 years of experience focused on media
                                                                                               strategy, growth and operations, Martin previously served as Head of
                                                                                               Operations for Activision Blizzard’s Major League Gaming, where he was
                                                                                               responsible for building and running the company’s esports media networks.
                                                                                               Prior to joining MLG, he served as general manager at Fullscreen Media, a
                                                                                               global leader in social entertainment.  Before that, he spent 14 years at Major
                                                                                               League Baseball Advanced Media (MLBAM), the league’s digital development
                                                                                               group, beginning as a producer and rising to the position of senior vice president
                                                                                               of partner solutions where he was responsible for leading the business’
                                                                                               partnership operations and strategy. Early in his career, Mr. Keely held
                                                                                               developer and web producer positions at Concrete Incorporated, GoTo.com and
                                                                                               CitySearch Australia.


                                                                                               An alumnus of Georgetown University with Bachelor’s degrees in Economics
                                                                                               and English, Martin also holds an MBA from the Kenan-Flagler Business School
                                                                                               at UNC-Chapel Hill.




                        MARTIN KEELY





          Executive Vice President, Product and
                                 Technology

                 Disney ABC Television Group
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