Page 54 - Metro
P. 54

FOR












                                                                      [LW\





                                                                      CAPE, IT
                                                                     ISES ARE
                                                                     LD. BUT
                  WHAT IS GAINED AND WHAT IS LOST WHEN SUCH (RE)PROGRAMMING
                  IS CARRIED OUT? USING  4231 +( - 2415(5.1 AS A CASE STUDY,
                  STUART RICHARDS INVESTIGATES THE PROCESS OF LOCALISATION IN
                  THE CONTEXTS OF REALITY TELEVISION, MEDIA ECOLOGIES AND THE
                  NOTION OF ‘QUALITY TELEVISION’.


                  , KDYH EHHQ D GLHKDUG IDQ RI 86 WHOHYLVLRQ IUDQFKLVH 2TQUHUNQ VLQFH LWV ĺUVW VHDVRQ
                  UHOHDVHG QHDUO\ HLJKWHHQ \HDUV DJR  ZKHQ 5LFKDUG +DWFK JUDFHG WKH EHDFKHV RI
                  %RUQHR FRPSOHWHO\ QDNHG  'XULQJ WKH WHOHYLVLRQ UXQ RI 1HWZRUN 7HQpV      UHERRW RI
                   TRSQ@KH@M 2TQUHUNQ, however, I became curious as to why this local adaptation wasn’t
                  an enjoyable experience. Was it the casting? Was it just bad luck that most of the
                  contestants who were avid 2TQUHUNQ fans were voted out early? With, at one stage,
                  there being three episodes airing weekly, was it just too much of a good thing? To
                  DQVZHU WKHVH LQLWLDO TXHVWLRQV  , WXUQ WR 'RULV %DOWUXVFKDWpV ZRUN RQ PHGLD HFRORJLHV
                  particularly her analysis of the localisation of /NO (CNK for a Canadian audience. 1
                     TRSQ@KH@M 2TQUHUNQ LV D ORFDOLVHG DGDSWDWLRQ RI WKH HSRQ\PRXV ORQJ UXQQLQJ
                  $PHULFDQ UHDOLW\ WHOHYLVLRQ IUDQFKLVH  6XFK ORFDOLVDWLRQV DUH D UHVXOW RI LQWHUQDWLRQDO
                  collaborations between production companies and local media ecologies, which
                  consist of media and cultural agents ‘linked through their use of RODBHkB OQNCTB-
                  SHNM SDBGMNKNFHDR t FR SURGXFWLRQ  IRUPDW IUDQFKLVLQJ DQG LQWHUDFWLYH PHGLDp  2
                  The Australian television industry is dominated by format producers, such as the
                  ORFDO VXEVLGLDULHV RI (QGHPRO 6KLQH DQG )UHPDQWOH0HGLD  DQG LW LV WKURXJK WKLV
                  type of commercial negotiation that an international format can be adapted for
                  WKH}$XVWUDOLDQ FXOWXUDO ODQGVFDSH
   49   50   51   52   53   54   55   56   57   58   59