Page 55 - Live Event Blueprint
P. 55

  Closing with Hook and end survey
What you want to accomplish with the closing is informing the Realtors the only way they can get your solution is if they meet with you 1-on-1, and for them to get that 1-on-1 they need to fill out the end survey.
It’s actually pretty simple on how to word this. Something like, “If you found what I shared today to be valuable, and you would like to talk about implementing what I shared into your business, I would love to get together 1-on-1 so I can answer any questions you have and get you up and running ASAP. [sidekick’s first name] is handing out a post-presentation survey that I would greatly appreciate everyone to fill out. It won’t take long. And if you would like to talk about implementing what I shared, there will be a spot on the survey to indicate you’d like to schedule a time to meet.”
Now as for the survey, it’s a little more business “personal” than the opening survey. There are 5 main questions I ask which I learned from a business mentor who owned (he recently sold it) a seafood importing company that did over 9 figures in annual sales. He would ask 5 questions to accounts he was trying to land (which obviously he was very good at)...I simply adapted them to our industry.
Here are the questions on my ending survey:
  I. What lender do you use now?

II. How many deals do you close together yearly?

III. What is your potential number of monthly closings?

IV. What are you currently doing to hit that number from question 3?
 V. How is your current lender helping you get there?
   v v
v
























































































   53   54   55   56   57