Page 55 - (Final) A MIL Survey in Thailand 2019 20190130 ENG (MINI)-Edit
P. 55

55





            Baby Boomers




                     Media and                                                         Digital Literacy



               Information Literacy                                                          Status
                       Status

                                                                                          Score 63.2
                    Score 66.8                                                              Ranked
                      Ranked

                                                                                            “Basic”
                 “Intermediate”












                    Baby Boomers: Age between 54 - 72 years (born before 1964) is a group of people
            who born between and after World War II that low – technology. A survey results have

            been shown that Media and Information Literacy average score 66.8 or intermediate ranking
            level explanation that a people able to understand how to use media and information

            and applied in daily life. Meanwhile, Digital Literacy average score 63.2 or basic ranking

            level that show ability to use simple technology and fundamental of literacy without
            technical skills.

                    Significant behaviors:
                    65.9% of group watching television for education and self-learning.

                    50.0% of group watching television for information in daily life.
                    61.6% of group watching television for working knowledge.

                    93.9% of group have mobile phone or smart phone.
                    44.4% of group using the Internet for social activities.
   50   51   52   53   54   55   56   57   58   59   60